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Fashion in 3D 3D眼鏡成為時尚飾品

Fashion in 3D 3D眼鏡成為時尚飾品

By Rajesh Mirchandani, BBC reporter, Los Angeles

Fashion in 3D 3D眼鏡成為時尚飾品

Do they look good in the glasses?

媒體英語會帶大家一起學習BBC撰稿人在報道世界大事時常用到的單詞和短語。

Background:3D技術在電影和電視中的使用越來越普遍。時尚設計師們也沒有放過這個賺錢的大好機會,開始設計多種可以作為時尚飾品的3D眼鏡。

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Some think it's the next must-have accessory for movie-buffs. At the cinema why wear those free plastic specs that someone else has used already, when you can buy your own 3D glasses? Designers like Oakley and Calvin Klein hope consumers will pay up to US$180 a pair to be trendsetters.

It's the next step in the personalisation of 3D entertainment. It's already a growing format for movies including the blockbuster Avatar.

Now electronics companies are offering 3D TV sets for the home. But they may supply 3D glasses that work only with their products, not in cinemas. Which would make those stylish designer glasses of limited use.

Just as with the advent of home video recording when VHS battled and triumphed over Betamax, there could be a format war looming over 3D glasses.

Designers hope they're tapping into a fashion-conscious market but soon will those personalised 3D specs be useful or just stylish?

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